About the role

We are seeking a skilled Digital Marketing Specialist to join our team in Durgapur. In this dynamic role, you will have the opportunity to create and implement innovative digital marketing campaigns that drive brand awareness and customer engagement. Our client is looking for someone who is not only familiar with digital marketing tools and strategies but is also passionate about leveraging these skills to achieve measurable results.

As a Digital Marketing Specialist, you will work closely with cross-functional teams to develop comprehensive marketing strategies that align with our client's business goals. Your responsibilities will include managing social media accounts, optimizing content for search engines, and analyzing campaign performance to refine future marketing efforts. A successful candidate will demonstrate proficiency in various digital platforms, including Google Analytics, SEO tools, and social media advertising.

In addition to technical skills, we value creativity and an analytical mindset. You will be tasked with staying ahead of industry trends and identifying new opportunities for growth. The ideal candidate will have a strong understanding of audience segmentation and be able to tailor marketing messages to different demographics.

This role offers a unique opportunity to contribute to exciting projects and grow within a supportive environment. If you are ready to take your digital marketing career to the next level, we encourage you to apply today and become a part of our client's success story.

What you'll do

Develop and manage digital marketing campaigns.

Analyze performance metrics and optimize campaigns.

Collaborate with the content team to create engaging content.

What you'll need

Bachelor's degree in Marketing or a related field.

2-4 years of experience in digital marketing.

Strong analytical and communication skills.

Skills

SEO and SEM knowledge Content marketing Analytical skills

Good to have

Familiarity with social media platforms Graphic design skills

Benefits

Flexible working environment.

Health insurance.

Professional development opportunities.

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Questions about this job

What types of campaigns will I manage?

You will handle social media, email marketing, and PPC campaigns.

Is this a full-time role?

Yes, this is a full-time hybrid position.

What tools should I be familiar with?

Experience with Google Analytics and SEO tools is required.

Listing last updated 2 Oct 2026